Articles

I was reading the September 30, 2021 article from TechRadar Pro who recently had their Mobile Industry Awards 2021 in the United Kingdom.  Congratulations to Sky Mobile who was named Best MVNO. Mobile Industry Awards 2021: Sky Mobile is Best MVNO (msn.com) How does one “become the best” in any category, let alone the crowded MVNO space, especially here in the United States.  Well, our friends at TechRadar Pro asked the following questions: What makes this network innovation unique to … Continue reading “How Can My MVNO “Be the Best?””

Looking at the calendar, it’s hard to believe that 2021 has entered into the fourth quarter.  Summer has ended, baseball is moving into the playoff stage, pro hockey and basketball seasons start soon and we are already into the fourth week of professional football.  It’s also time for our busiest time of the year for wireless.  Black Friday is only 57 days away!  Are you ready? Carriers and MVNOs alike have already started rolling out incredible offers.  Websites like www.BestMVNO.com,  … Continue reading “The Fourth Quarter is THE Quarter for MVNOs!”

For every failure amongst former MVNOs (ESPN, Disney, AMP’d, etc. etc.) there are incredible success stories of those MVNOs that have solved the puzzle of having BOTH a Differentiator and a Distribution plan and have filled a new or underserved niche. A study put out earlier this year shows that the market size of MVNOs in North America continues to grow at rates higher than it did just nine to ten years ago. Statista, in a February 2017 study shows … Continue reading “MVNO Growth Is Unstoppable!”

At the end of my last article, I said that I would provide a comprehensive overview of where the three top carriers are with their 5G buildout, based on interviews with industry experts. While the amount of coverage is growing every day, the message to wireless subscribers is still a confusing one; who’s network is better, faster, covers more people? We’ll try to present the facts on where T-Mobile, AT&T and Verizon are, what technology that they are using and attempt … Continue reading “Breakdown Of Carrier 5G Networks, And How MVNOs Should Strategize”

Help Wanted….. Is Your MVNO Ready? Now that the headline has grabbed you, what do you mean, Jon, that Help is Wanted? I mean that there are many segments of customers that are not being served by wireless providers. Too many carriers, MVNOs, resellers, etc. go after the regular users…… individuals, families, small businesses and enterprise opportunities. Have you thought out of the box and looked for other, untapped markets that have a need for wireless connections? If living during … Continue reading “Help Wanted….. Is Your MVNO Ready?”

I had the opportunity to be interviewed during the inaugural Dealer Success Summit (DSS ’21) in May as part of National Independent Wireless Dealer Month.  DSS ’21 was an entire month long virtual seminar! Each week-day featured as many as 4 sessions (each no longer than 30 minutes.) DSS ‘21 was designed to educate the dealers on how to become more successful. The two main tracks were “Making Money in Wireless” and “The Future of Wireless” – Each day started … Continue reading “My DSS ’21 Session”

If you’ve been following my writing on the why, how, and reasons to get into the MVNO space, I’ve talked about various pain points that need to be solved in order to be successful: having a differentiator establishing a distribution strategy knowing your target market being well-funded trying to compete on price alone being prepared to be in this for the long haul Despite many household name brands that checked off most of these boxes, the MVNO highway is littered with quite a few … Continue reading “Why Do MVNOs Fail?”

Last time I wrote about Things to Know Before Starting an MVNO. Now I’m going to take you through the process of actually starting one. A mobile virtual network operator (MVNO) is a wireless company that does not have its own wireless network infrastructure, like the towers owned and operated by AT&T, T-Mobile and Verizon. MVNOs enter into a business agreement with a mobile network operator to buy access to the network at wholesale cost, then they set their own retail prices independently for talk, text and data. … Continue reading “How To Start Your Own MVNO”

I have written articles for BestMVNO on the MVNO space, discussing what an MVNO means for the carriers, dealers and customers; why should I buy from an MVNO, what differentiates MVNOs from each other (and the carrier) and what markets the MVNO serves. With all of your feedback, the one question that surprised me was a very simple one: Why Start an MVNO? There is an old joke in the wireless industry that goes like this: if you want to eventually exit the wireless business … Continue reading “Things You Must Know Before Starting Your Own MVNO”

As previously discussed, MVNO’s need to Differentiate themselves to best serve their dealers and customers.  This brings us to the concept of Alignment.  Alignment is the agreement between two parties with regards to goods or services that are to be delivered.  Knowing what your supplier (in our case, what the carrier or MVNO is capable of delivering) can do and depending on a steady flow of product, information and backroom services is critical for the dealer’s success.  For example, you … Continue reading “Are You in Alignment With Your Dealers?”