Author: Jon

Hello and a Belated Happy New Year!  It was great to see so many old friends at CES in Las Vegas a few weeks ago and meet other shakers and movers in our industry.  While not traditionally a wireless show, the Venetian Hotel Wireless space was very well attended both by vendors and those of us walking around eager to learn new things.  Thanks to the folks at the Federation of International Dronesoccer Association, I got to see my first … Continue reading “Industry Insights: FCC’s Proposed Broadband Consumer Labels & 4Q23 Wireless Carriers’ Subscriber Growth”

Recently, our friends at MVNO Nation in the United Kingdom published an eBook entitled Strategies For Growth For MVNOs.  With a current worldwide market value of $70 Billion, MVNO growth is expected to surpass $148 Billion by 2032, just nine short years ahead.  Operators see the number one issue going forward as competition.  MVNO Nation’s eBook explores how an MVNO can not only survive this new competitive environment but GROW using both new and proven strategies. Speaking with MVNO Nation Co-Founder Ewa Campbell, she stated that,  “In this … Continue reading “Strategies To Grow Your MVNO”

On Thursday, May 11th, I had the pleasure of virtually attending MVNO Nation’s New MVNO Business Models Virtual Forum.  The event featured MVNO experts speaking about the evolving MVNO landscape and how to both prepare for and thrive in our ever-changing industry. I wrote in this space last July about MVNO Nation and how they are changing the MVNO space by: “bringing together global MVNOs and partners and devised around your needs for one single purpose: to grow your business and expand your network. Our focus … Continue reading “MVNO Nation And The New MVNO Business Models”

Rumors swirled around the telecom industry for weeks that T-Mobile would be buying the Ryan Reynolds led Mint Mobile.  But the real shock came when T-Mobile announced it was not only acquiring Mint, but their largest MVNO in the dealer channel, Ultra Mobile (estimated 750,000 to 850,000 subscribers), and MVNO aggregator Plum as well.  As always, the CEO of T-Mobile and others lauded this as great for the industry, competition, and combining synergies.  But questions remain and it’s anyone’s guess if the Department of … Continue reading “T-Mobile is purchasing their own MVNOs, Ultra and Mint. Is this good for the industry? The experts weigh in in my latest article in BestMVNO”

I had the opportunity to moderate a panel discussion with the leaders of SkyPeak Technologies on April 6th where the topic was: “No One Cares About Your Network Speeds (and Other Industry Myths).” We covered a lot of ground and learned some interesting perspectives on what wireless and MVNO customers might really want.  A transcript of that interview is further down below but you can also watch the interview embedded below or here.  JON: Good morning, everybody. Welcome, thank you for joining us today. I am Jon Horovitz, the … Continue reading “How To Make Happier Wireless Customers For Increased Profitability”

Mobile carriers operate ever-changing networks in their management of protocols such as 5G and 6G. This impacts billions of devices operating on those networks globally. If this wasn’t challenging enough, device manufacturers make the same model of device with multiple internal hardware configurations. This makes matching devices to carriers a complicated and evolving puzzle.  I have found a company that has a new and unique solution to improve device/network fit that will change the way carriers and MVNOs manage BYOD & … Continue reading “Are Your Pre-Owned Handsets Carrier Compatible?”

There is an ongoing discussion on what would you rather lose, your wallet or your cellphone?  My unscientific research tells me that the 50+ age group would say their cellphone as most of us still carry credit cards, pictures of family, and other important information in our wallet that would take us hours to report and replace if our wallet went missing. The younger generations would almost unanimously shut down without their phones until they could get to a store … Continue reading “Is Your Data Safe?”

Guest columnist Izzy Galicia is an industry veteran with broad international experience, Mr. Galicia is the President and CEO of the Incito Consulting Group. Here are his thoughts on Employee Retention and Training in the New Virtual Environment. The COVID-19 pandemic had a massive ripple effect on workplaces that can continue to be felt today. However, while many businesses have strived to “return to normal,” others have embraced these changes and used them to create a workplace that has allowed … Continue reading “Employee Retention and Training: How to Do Both Well In the New Virtual Environment”

I’d like to start off this week’s article about training with a statement that I made many, many years ago, “the best plans that come out of headquarters, backed by thousand of dollars of marketing and supported by even more money for  advertising, will fail if the employees on the front line are not properly trained (and incentivized) on your product’s features and benefits so they can properly communicate these to prospective customers.”   The training of retail store employees has changed … Continue reading “The New World of Sales Training Your Wireless Store Associates”